What our clients have to say:
We are always happy for constructive feedback and appreciate all your ideas for how we can improve our service further. On this page we would like to share some of our clients' previous comments on the work with IKM.
"During my tenure as a marketing research professional at IBRC and the High View
Consulting Group, Ilka has provided very effective qualitative research services
in the various European countries. These services have included very specific
recruitment efforts, custom tailored facility preparations, translations and
exceptional moderating. I am very satisfied with the partnership that we have
developed during the past eight years and I expect to continue this partnership
well into the future."
Rosa Montante
Project Manager,
Xerox Business Research
High View Consulting Group, Vice President and Partner
"Ilka Kuhagen was our lead bilingual consultant of the Dermatology Quality of
Life Measurement Design Team at Pfizer Inc. Over the course of a year-long
multi-lingual measurement design project, she consistently met project timelines
and exceeded all expectations for project deliverables. Her expertise with
Internet-based focus group methodologies was essential for the success of our
project, and her professional dedication was amply demonstrated, culminating in
a journal article we co-authored together"
Mark J. Atkinson, MEd., PhD.
Pfizer Inc. & University of California
(for the referenced article see here)
"IKM
is our go-to research company in Germany. Ilka is a supurb moderator with
stellar attention to detail. She provides great insights and a witty sense of
humor!"
Leo Hennessy
Manager Customer Research, Hilton Worldwide
"Thank
you very much for the eciting focus groups in
Frankfurt am Main.
As an engineering company it is extremely important to us to collaborate with an
institute such as IKM, which can grasp the complexity of the products in our
market and competently leads the discussions. I felt extremely well looked after
during our first project together."
Ullrich Wilding
Head of Marketing Information, manroland AG
"We are looking at the bulletings and are fascinated. The results nicely
fit into the observations of the focus groups and our meetings - while giving an
even more differentiated perspective on our customers'
opinions (everyone 'gets a say' and can phrase considerate responses). As you
notice: I have become a fan of this method straight away."
Dr. Simone Mickelat
Weight Watchers (Deutschland) GmbH
"Ilka proved to be a wonderful full-service resource to support international
market research needs. She produced on-target recruitment and had top-notch
moderating skills getting to the heart of the consumer feedback. She exceeded
our expectations with her hard working, smart and effective moderating of the
age 18 – 24 year old market for the client, K-Swiss. She employed flawless
simultaneous translators, who effectively kept pace from German to English. Ilka
is a great partner in helping clients translate consumer feedback into valuable
insights. A true delight."
Sarah Shoemaker
President, Innovative Zap
"As a fellow moderator, I really enjoyed seeing such a pro in action!"
Lorrin Etka-Shepherd
Marketry, Inc.
"Ilka was amazingly accommodating and hospitable. We had many unique requests
and she took great care of us. While performing our Usability Research, she did
a great job of getting to the information we needed, and her qualitative
insights helped us immensely. I would love to have the opportunity to work with
her again."
Anthony Viviano
Organic
"Ilka did a fantastic job with our focus groups around employee recognition in
Frankfurt and Munich. Employee recognition is an usual topic to conduct focus
groups on, but Ilka was able to pick up the topic very quickly and identify the
areas to ask follow-up questions around. She was confident and experienced and
clearly knew what she was doing. She was able to get us detailed information
without us having to ask additional questions, and she was able to earn the
attendees' trust. Ilka is very easy to work with, very responsive (answering
emails and taking conference calls at all hours of the day and night). I wish we
could have used Ilka to moderate the rest of our focus groups in the other
countries we were visiting, but I would highly recommend Ilka to anyone looking
for qualitative research help in Germany."
Christina Chau
O.C.Tanner Company
"Ilka
recently conducted a patient research project based on patient mini-groups for
my company. I appreciated her responsiveness and professionalism on this project
throughout the research. The moderating was excellent, and Ilka's skills and
flexibility enabled us to gain in-depth insights."
Michele Derai
Aptel Research
"With Ilka Kuhagen’s professionalism, experience and preparation, the research
results could be achieved very smoothly. She has the ability to moderate a group
so there are dynamic discussions with each member given a chance to voice
his/her opinion."
Burcu Scherr
Marketing Manager, Europe Aladdin Stanley – brands of PMI
"Ilka managed the German module of a major international qualitative project.
Short time scales and the need for alignment in different markets meant constant
changes until moments before the fieldwork. Thanks to Ilka’s professionalism,
adaptability and attention to detail, the project ran extremely smoothly. They
were well recruited and skilfully moderated groups - we would be very happy to
work with Ilka next time we have an opportunity."
Beth Clayden
Consultant, Rainmakers CSI
"I had the distinct pleasure of working with Ilka Kuhagen at the European League
Against Rheumatism (EULAR)on a special competitive intelligence / market
research project. Ilka did a great job of providing an insightful and concise
summary of her findings that helped the client make educated decisions about
their overall business and the direction to take it. She was a terrific person
to have on our team."
Will Uptegraph
Executive Vice-President,
NorthStar Clinical Communications
"We had a very efficient and pleasant collaboration with IKM. Thanks to Ilka's
professionalism, dedication and finesse, a French-German brand identity research
could be very successfully and beautifully achieved."
Daniele Clutier
Directeur associé,
Institut Français de la Mode (IFM)
"Organised, efficient and professional!
We have a
great insight into the satisfaction of our customers.
Ilka and her
team were invaluable to our project."
Jan Glanville
Marketing Manager (Europe),
Guthy-Renker Ltd.